{"id":50520,"date":"2018-08-02T09:00:44","date_gmt":"2018-08-02T12:00:44","guid":{"rendered":"http:\/\/patagoniambiental.com.ar\/info\/?p=50520"},"modified":"2018-08-02T08:15:36","modified_gmt":"2018-08-02T11:15:36","slug":"la-fundacion-pepsico-invertira-10-millones-para-promover-el-reciclaje-residencial","status":"publish","type":"post","link":"https:\/\/patagoniambiental.com.ar\/info\/la-fundacion-pepsico-invertira-10-millones-para-promover-el-reciclaje-residencial\/","title":{"rendered":"La Fundaci\u00f3n PepsiCo invertir\u00e1 $ 10 millones para promover el reciclaje residencial"},"content":{"rendered":"
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La Fundaci\u00f3n PepsiCo se uni\u00f3 a la Alianza por el Reciclaje (The Recycling Partnership) para lanzar el desaf\u00edo \u00abAll In On Recycling\u00bb para facilitar el reciclaje de 25 millones de hogares de EE.UU.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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La fundaci\u00f3n invertir\u00e1 $ 10 millones en fondos para reactivar el desaf\u00edo aunque el objetivo es \u00a0recaudar $ 25 millones en donaciones de empresas l\u00edderes, empresas y organizaciones. Adem\u00e1s de las contribuciones de otras corporaciones, se espera que las m\u00e1s de 2,800 comunidades que participan en la iniciativa tripliquen la inversi\u00f3n colectiva, catalizando aproximadamente $ 75 millones en fondos municipales y elevando la cantidad total de apoyo a $ 100 millones.<\/p>\n

El desaf\u00edo individual tiene como objetivo reciclar casi 2.000 millones de toneladas de material, incluidos 7.000 millones de botellas y latas, lo que genera una reducci\u00f3n de gases de efecto invernadero de 5,5 millones de toneladas de CO2.<\/p>\n

\u00abSiempre he cre\u00eddo que las empresas no operan en el vac\u00edo: tenemos responsabilidades con las comunidades a las que servimos<\/em>\u00ab, dijo Indra Nooyi, presidente y CEO de PepsiCo.\u00a0\u00abNuestra colaboraci\u00f3n con The Recycling Partnership representa un gran paso hacia el cumplimiento de esas responsabilidades al ayudar a revertir el declive en las tasas de reciclaje de aluminio y muchos pl\u00e1sticos comunes. Espero que otras corporaciones de nuestra industria y m\u00e1s all\u00e1 se unan y se comprometan a con el desaf\u00edo\u00bb<\/em><\/p>\n

Actualmente, la falta de infraestructura, los programas de reciclaje municipales variados y el bajo conocimiento de las pr\u00e1cticas de reciclaje adecuadas hace que se pierda m\u00e1s de la mitad del material que podr\u00eda reciclarse en los hogares de los EE. UU. Sin embargo, el problema no se debe a la falta de deseo: el 94 por ciento de los estadounidenses desea reciclar m\u00e1s, y lo har\u00eda, con contenedores de reciclaje de f\u00e1cil acceso e informaci\u00f3n clara sobre las pr\u00e1cticas adecuadas de reciclaje.<\/p>\n

The Recycling Partnership estima que el desaf\u00edo \u00abAll In On Recycling\u00bb ayudar\u00e1 a los EE. UU. a capturar 1,9 millones de toneladas de materiales reciclables de calidad durante los pr\u00f3ximos cinco a\u00f1os, incluidos 7 mil millones de botellas y latas. Esto dar\u00eda como resultado una evitaci\u00f3n total de gases de efecto invernadero de 5,5 millones de toneladas de CO2, el equivalente a retirar m\u00e1s de 1 mill\u00f3n de autom\u00f3viles de la carretera durante un a\u00f1o.<\/p>\n

\u00abEstamos encantados con la generosidad y el liderazgo de la PepsiCo Foundation en la creaci\u00f3n de un futuro m\u00e1s sostenible a trav\u00e9s del reciclaje<\/em>\u00ab, dijo Keefe Harrison, CEO de The Recycling Partnership.\u00a0\u00abEl apoyo de $ 10 millones de la Fundaci\u00f3n PepsiCo no solo nos permite tener un impacto significativo y mensurable en las comunidades, el medioambiente y las vidas de las personas en todo el pa\u00eds, sino que tambi\u00e9n env\u00eda un poderoso mensaje a nivel industrial de que solo podemos transformar el reciclaje si trabajamos juntos\u201d.<\/em><\/p>\n

Se espera que la mitad del total de fondos recaudados por este desaf\u00edo ayude a proporcionar: 1) carros en la acera a m\u00e1s de 550,000 hogares, una forma comprobada de duplicar la cantidad de materiales reciclables recuperados; y 2) la infraestructura faltante necesaria para recuperar materiales reciclables de viviendas multifamiliares, tales como edificios de apartamentos y condominios, que es uno de los segmentos m\u00e1s desafiantes de la poblaci\u00f3n a atender. La otra mitad de los fondos respaldar\u00e1 la educaci\u00f3n cr\u00edtica sobre reciclaje y los programas operativos que aumentar\u00e1n la recolecci\u00f3n de materiales reciclables a la vez que reducir\u00e1n la contaminaci\u00f3n.<\/p>\n

El plan es utilizar algunos de los fondos recaudados de la audaz iniciativa para proporcionar soluciones de reciclaje en todo el pa\u00eds a ciudades como Miami, Florida y El Paso, Texas, as\u00ed como al estado de Michigan y la regi\u00f3n central de Ohio, por nombrar algunos lugares.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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Fuente:\u00a0https:\/\/www.comunicarseweb.com.ar\/noticia\/la-fundacion-pepsico-invertira-10-millones-para-promover-el-reciclaje-residencial<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/form>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

La Fundaci\u00f3n PepsiCo se uni\u00f3 a la Alianza por el Reciclaje (The Recycling Partnership) para lanzar el desaf\u00edo \u00abAll In […]<\/p>\n","protected":false},"author":2,"featured_media":50521,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center 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